Every number below is editable. Change a member count, a dues figure, a markup, an episode rate — everything recalculates instantly. The structural rule holds throughout: dues cover the room at cost, profit comes from what the network sells outward. The model shows you whether that rule survives contact with real numbers, and where the leverage actually sits.
Room coverage
—
dues vs. cost of the room
Break-even members
—
at current blended dues
Outward revenue
—
annual, from non-member sources
Net to the company
—
after founder comp
Founder take
—
annual, funded or not
Where the money comes from
Inward — the room
dues in, room costs out
Members and dues
Tier
Count
Dues / mo
Monthly
Dues income
0
—
$0
Cost of the room
Line
Monthly
Annual
The nut
$0
$0
Timing note. These are steady-state monthly figures. Year one only carries rent and utilities from move-in — October or November — so the first twelve months of actual outflow are roughly two to three months lighter than the annual column shows. Don't sign a lease that starts before the room earns.
Outward — what we sell
never from a member's pocket
Original media
Media, net per year
$0
Goods, purchasing, events
Other outward, per year
$0
The year, end to end
everything above, annualised
Line
Annual
Who pays
What actually moves the needle
net to the company after founder comp
Members → dues ↓
6
10
14
18
24
Where the leverage is
recalculated from your numbers
Lever
Move it by
Effect on net
Read
How to use this. The lines at the top of this table are where a dollar of your attention returns the most. If the top lever is one you find boring, that's still the answer — the model doesn't care what's fun to build. Anything under a few thousand dollars of effect is noise at this scale; don't spend a quarter on it.